Aimed at millennial populace, nubia announced that as per Indian Government's directive, it has updated its software for the power button to also function like the panic button. Pressing the power button thrice will connect the consumers to the helpline and the GPS in the phone will help authorities track the location of the person. This move comes after the Indian government had ordered handset manufacturers to install panic buttons for all new phones to provide emergency assistance to women.
This feature will be available across all nubia series of phones which includes Z11 and N1 and all the phones that nubia will be launching in India in the future. This feature will also be presented to the existing consumers who already own the phone through a software update. All nubia range of phones have GPS pre-installed and will continue to do so in the future.
Eric Hu, Country Manager, nubia– India said, “We adhere by the Indian government's directive and its laws. Additionally, we would want every individual to be safe always. As a brand it is our responsibility to make sure we build technology that is meant to make life better and what better than using it for the security of an individual.”
The nubia users can now start downloading the update from www.nubia.com/in. All distress calls made by pressing the panic button will be connected currently to 100 and in future to India's forthcoming singe emergency response number 112, with the call going through even if the caller's phone balance is zero. However, every user would need a SIM card to place the distress call. The call can be made by pressing the existing power button thrice, anywhere between 300 milliseconds and 500 milliseconds.
Founded in October 2012, nubia aims to bring high-end, innovative smartphones to adventurous users who want to pursue new experiences and an enhanced quality of life. Inspiring the world to “Be Yourself,” nubia continues to elevate lifestyles by encouraging users to chase their dreams and pursue new passions. With headquarters in China, nubia now has operations around the world including North America, South America, Europe, Russia, Southeast Asia and India. The brand is well known for its innovative smartphone features and professional photography functions.